Wholesale Fashion Trends Winter 2024

Power Puffers: Outerwear That Dominates Winter 2024

This season, puffers are shedding their purely functional roots for high-fashion appeal. Designers like Prada and Moncler are reimagining this winter staple with bold silhouettes, luxe materials, and unexpected details like belted waists and oversized hoods. Whether in striking tones or timeless neutrals, these puffers make a statement while keeping wearers warm and stylish.

For retailers, puffer jackets are a must-have for driving sales this season. Offer a mix of cropped, oversized, and mid-length options to cater to different customer preferences. From city streets to snowy escapes, puffers are a versatile outerwear choice that will see high demand throughout the season.

Brands to Watch: Fila, Wrangler and Baldinini

Denim Reimagined: Beyond Basics

Denim, a wardrobe staple, is pushing the boundaries with patchwork designs, draped chain accents, and bold embellishments. Silhouettes range from slouchy, wide-leg jeans to structured jackets and floor-skimming skirts.

Denim trends are as diverse as they are versatile, making them a must-stock category for retailers. From double-denim ensembles to single standout pieces, these styles cater to customers seeking both comfort and high-fashion appeal.

Brands to Watch: Tommy Jeans, GUESS Jeans and Diesel

Tailored Suits: Bold Power Dressing

This winter, tailored suits are stepping out of the boardroom and into the fashion spotlight with modern updates that demand attention. From bold tones like cherry red and sapphire to refined checks and pinstripes, designers are breathing fresh life into this wardrobe classic. Key looks include structured blazers paired with wide-leg trousers and cropped jackets styled with tailored skirts.

For retailers, investing in bold tailoring will capture the attention of fashion-forward customers. Display suits as versatile separates or as full sets to cater to those looking for statement pieces or mix-and-match options.

Brands to Watch: Stefanel and Pinko

Boho Redux: Luxe and Free-Spirited

Boho chic returns for winter, but this time, it’s all grown up. Flowing maxi dresses, fringed details, and suede accessories lead the charge, as seen at Valentino and Chloé. Gold jewellery and earthy tones add a sense of understated opulence to this laid-back trend.

Retailers should lean into the luxe side of boho, opting for high-quality fabrics and intricate detailing. These pieces are perfect for customers looking to add personality to their winter wardrobes while staying cosy and stylish.

Brands to Watch: GUESS and Twinset

Leopard Prints: The Wild Card Trend

Animal prints never truly leave the spotlight, but this winter, leopard print reigns supreme. Designers like Versace and Stella McCartney bring fresh iterations, using bold feline motifs primarily in outerwear. From oversized faux fur coats to tailored jackets, leopard print offers a touch of glamour that feels timeless yet daring.

For retailers, leopard outerwear is a high-impact item that can draw attention to your store displays. Pair it with neutral basics to show its versatility, or highlight it as a bold standalone piece.

Brands to Watch: GUESS and Scotch & Soda

Statement Accessories: The Perfect Finish

Accessories take on a bold, personality-packed edge this winter, proving they’re anything but an afterthought. From oversized scarves in rich textures to striking statement belts that cinch everything from blazers to coats, these finishing touches elevate even the simplest winter outfits. Bags also steal the spotlight, with structured top-handle designs and metallic clutches a must-have.

Jewellery trends lean toward the dramatic—chunky gold necklaces and stacked rings offer just the right balance of glamour and edge. For headwear, beanies in neutral tones or playful pops of colour remain a must-have, while leather gloves in bold shades or embellished finishes are an instant update to winter wardrobes.

Retailers should spotlight these accessories as essential add-ons for creating complete, head-turning looks. Offer options that balance trend-driven appeal with practicality, ensuring your customers find pieces they can wear everyday or reserve for special occasions.

Brands to Watch: Aldo, Baldinini, and Call It Spring

Bundlex: Your Partner in Stocking the Season’s Best Winter Trends

When it comes to curating a winter collection that your customers can’t resist, Bundlex delivers on every level. With an unmatched offering of premium European brands and expertly curated wholesale clothing bundles, Bundlex is the retailer’s secret weapon for staying ahead of the curve.

Here’s why:

Curated Winter Trends/

Bundlex offers expertly selected wholesale bundles aligned with the season’s top winter fashion trends, making it effortless to stock must-have items like capes, denim, and utility pieces.

Premium European Labels

With access to over 70 trusted branding wholesale clothing brands, Bundlex ensures your inventory reflects high-quality, on-trend collections.

Quick and Flexible Ordering

Place orders starting at just €500, with fast delivery within 48–72 hours, keeping your shop stocked and ready for customer demand.

Authenticity Guaranteed

All items are sourced directly from authorised distributors, so you can confidently offer genuine, premium products.

Final Thoughts

This winter trendstrendll about finding the balance between comfort and creativity. By curating a thoughtful selection of 2024 winter fashion trends from Bundlex, you can position your store as a destination for customers looking to refresh their wardrobes.

The season’s best trends—from mod-inspired tailoring to dramatic capes—are ready to hit your racks. Are you ready to make them yours?