Unlocking the path to profitability as an online fashion retailer requires strategic decision-making, especially when it comes to sourcing merchandise. Whether your business is focused on selling on-trend apparel for women, stylish workwear for men, or playful kids-wear, embracing wholesale fashion is a game-changer for your bottom line. By securing the enticingly low prices that wholesale fashion provides, retailers are able to create attractive markups and, in doing so, unlock substantial profit margins. If creating a profitable retail business sounds like something you’re interested in, then read on. In this blog post, we’ll give you the low down on wholesale fashion and how off-price wholesale fashion can help you create a curated, profitable retail store.
What is Wholesale Clothing
Wholesale clothing refers to the purchase of clothing items in bulk from a wholesale distributor, typically at prices significantly lower than retail. This business model allows small and medium-sized retailers to stock up on the latest trends at a fraction of the cost, effectively opening up the world of high fashion to a wider audience.
What is Off-Price Wholesale?
Off-price wholesale is a form of wholesale fashion where retailers are able to access overproduced or unsold high-quality and brand-name clothing at a discount from the standard wholesale price. This approach benefits retailers by providing access to premium fashion at more affordable rates. Bundlex is a prime example of a b2b off-price wholesale distributor, where they acquire stock from luxury brands such as Robe Di Kappa, Champion, Juicy Couture, and Billabong and offer this wholesale stock to retailers at up to an 80% standard discount.